Root Insurance

  • Root Car Insurance founded 03/02/2015
  • Initial ScaleVP investment 03/28/2018

The insurance industry is broken. Root is here to fix it. To that end, Root is the first car insurance company that was founded on the relentless pursuit of fairness. We use an app to rate drivers based on how they actually drive—not just their demographics. By not insuring bad drivers, Root is able to save good drivers as much as 52% on their car insurance.

Scale team

Alex Niehenke

Alex Niehenke

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