SEO Basics

Search Engine Optimization (SEO) is the practice of enhancing your website to improve its visibility in search engine results. It involves various techniques and strategies to attract organic traffic.

Why SEO Matters

SEO is essential because it helps your website rank higher, making it easier for potential customers to find you. A well-optimized site can lead to increased traffic, higher conversion rates, and ultimately, more revenue.

Key SEO Techniques

1. Keyword Research: Identifying the right keywords to target.
2. On-Page SEO: Optimizing individual pages for specific keywords.
3. Link Building: Acquiring backlinks from reputable sites to boost authority.

By implementing these techniques, you can significantly improve your website's performance in search engines.