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Chief Marketing Officer

Hillá Watkins

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About Hillá

Hillá joined Scale as Chief Marketing Officer in 2022.

Prior to Scale, Hillá was VP of Brand Marketing at Pendo, where she grew the brand, along with the company, from 80 to 1,000 employees. Hillá managed the content, creative, and community teams at Pendo, where she also created ProductCraft, Pendo’s community for product teams. Prior to that, she managed content marketing at several startups. Hillá started her career in nonprofit management, running development for several progressive education organizations.

Hillá holds a B.A. in history from Yale University, and a M.A. in Technology, Culture, and Communication from Georgetown University. She is an avid cook and language learner.

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