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Key questions CMO roundtable

Sydney Sloan, Mini Peiris, and Matt Amundson discuss the following questions:

  1. What is a marketing tactic you’re seeing work right now?
  2. What’s the one piece of advice you would give to a marketing leader who is dealing with a smaller team and a flat or smaller budget?
  3. What emerging GTM trend has the most staying power?
  4. What is the most common issue you see marketing departments getting wrong?
  5. What is the one thing every marketing department should do right now to have the biggest impact on overall GTM success?
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