SaaS GTM strategy is make-or-break in this current era of hyper-competition and market uncertainty. Making the right GTM decisions is harder than ever. Successful tactics are in a state of evolution – things that worked before may not work today.
In this webinar, Scale Venture Partners Chief Platform Officer Craig Rosenberg welcomes Camille Trent, Director of Content & Community at PeerSignal. They aggregate data, examples, and research on what’s actually working (and not-working) in SaaS.
Anisha and Camille will talk about the key elements of successful GTM strategy including Product-Led Growth, Communities, Templates, Account-Based, and more. With access to a wide real-time look at this rapidly changing market, Camille provides real-world, data-driven answers to your key GTM questions.