Marketing
May 30, 2025
Building predictable pipeline during a downturn
Playbook for building predictable pipeline in tough markets: channel prioritization, efficiency optimization, and messaging adjustments.
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Building Predictable Pipeline During A Downturn
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Matt Heinz of Heinz Marketing talks to Matt Amundson about what it takes to build predictable revenue in an economic downturn, going back to fundamentals that make sales and marketing professionals successful.
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