SEO strategy in the age of AI

In the era of AI, traditional content and SEO approaches, as we know them today, are not long for this world. However, the average SEO consultant has little idea how to navigate this change. In this Demand Gen Council, John-Henry Scherck, founder and CEO of Growth Plays and one of the most honest, insightful, and clairvoyant minds in the field, cuts through the nonsense to help you understand how to win today and going forward.As part of the discussion, JH covers:1. Why traditional SEO methods are starting to break down2. What content strategies will succeed in an era of AI-augmented search3. Tactical tips and tools for implementing those strategiesAdditionally, JH provides examples of companies who are using effective, modern content strategies to drive real revenue.