Scale Studio: Lessons from Two Years of Benchmarks December 1, 2020 Dale Chang Scale Studio Update on the latest developments with the benchmarking platform Scale Studio. Read more
Enterprise SaaS Returns to Growth Mode: Scale Studio Q3 Data November 17, 2020 Dale Chang Go-to-market, Scale Studio How much growth is possible next year? Scale Studio data on Q3 performance has us cautiously optimistic for enterprise SaaS in 2021. Read more
The Wonder Years of SaaS: Balancing Growth and Sales Efficiency September 17, 2020 Dale Chang Go-to-market, Scale Studio On the path to IPO, when does it make sense to sacrifice sales efficiency for revenue growth? We look at the data behind the “Wonder Years”. Read more
SaaS Metrics: A History of the Magic Number September 11, 2020 Dale Chang Scale Studio “It’s… Magic!” Every superhero has an origin story. Here’s how one humble SaaS metric became the super-useful Magic Number. Read more
SaaS Metrics: A Primer on SaaS Sales Efficiency September 8, 2020 Dale Chang Go-to-market, Scale Studio A founder's refresher on the sales efficiency metric: how it’s calculated, how it’s used, and what it tells you about your go-to-market model. Read more
What a Difference a Quarter Makes: COVID’s Impact on Q2 Performance August 17, 2020 Dale Chang Scale Studio During Q2, enterprise SaaS grew but at a slower rate. Here is the ARR attainment data for Scale's portfolio during the first full quarter of COVID. Read more
Burn Rate: A Founders Refresher on SaaS P&L June 30, 2020 Dale Chang Scale Studio The first in a series on burn rate, we cover the basics of the income statement (P&L) with a SaaS-centric look at its major components. Read more
Customer Retention with the Thriving-Striving-Surviving Health Score May 19, 2020 Dale Chang Go-to-market SaaS businesses need to understand every customer’s unique situation right now. Here’s how to run a customer health segmentation exercise without creating a lot of friction for your customers. Read more
SaaS Metrics: Diagnose Customer Loss with Renewal and Retention Rates April 23, 2020 Dale Chang Scale Studio Cash is king right now, and retaining customers is far more cash efficient than finding new ones. Here’s how to track Renewal and Retention rates. Read more
Customer Retention Lessons From Early Movers in Other Industries April 9, 2020 Dale Chang Go-to-market Consumer brands that quickly implemented renewal incentives provide useful tactics for enterprise SaaS startups. Read more