Tools, templates, and been-to-market learnings
At rapidly scaling startups, GTM organizations do not always provide their SDRs with the resources and support they need to be successful. Despite understanding its importance, it can be hard for leaders to slow down and build the foundation on…
Using technology to improve the insurance experience for brokers, agents, and their clients is complex and challenging. These hurdles are precisely what make innovation so important and impactful. Vertical-specific GTM requires specific market knowledge and expertise. Selling to brokers is…
The difference between being good at sales and being great at sales is storytelling. People buy with emotion and justify through logic. They connect with stories, and will remember how the stories made them feel far more than facts about…
Sanjeev Kriplani is a Scale executive-in-residence and fintech product and marketing leader. Previously, he led teams at Intuit, PayPal, and Bill (formerly Bill.com). In making the jump from nascent company to market leader, fintech startups face unique hurdles. Money is…
Companies are cutting operational expenses. From our Scale Studio analysis, the median tech startup in 2024 expects to burn less than half of what they did in 2021. If you’re going to make fewer bets, you need to make sure…
Welcome to How We Scaled This, a series where you can learn from experts how they led crucial aspects of their GTM strategy. Without selling, there is no scaling. A healthy pipeline is critical for startups to achieve their growth…
The theme of 2024 is cautious optimism. With improved ARR growth rates across the board and two consecutive quarters of median GAAP revenue growth improvement, it looks like the worst is over. So, where do we go from here? We're…
This year certainly seems to be the one that the rest of the world figured out Slush’s *not-so* hidden secrets. Conference highlights made headlines throughout the tech ecosystem, notching top placements in Axios and TechCrunch, and notable bylines in many…
As we kick off the 2024 annual planning season, we’re sharing an early view of what we’re seeing in early-stage startups to give sense of what’s to come next year. We hope these “whisper numbers” can help you calibrate your…
At the beginning of 2023, we saw CEOs and founders across the board herald the beginning of the year of efficiency. Now, 11 months later, we’ve seen that born out in the data. Both private and public tech companies have…
