Perspectives

Perspectives, not platitudes.

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders. What we've learned, what we're seeing, and what actually works.

The Go-to-Market Resource Library

Tools, templates, and playbooks from operators who know what it takes to scale.
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Trends
The Next Frontier of Customer Success Software
Customer Success software is moving towards new technologies, new user interactions, and new machine intelligence-derived insights and workflows. Scale's Sam Baker on the next frontier of enterprise CS.
Article
Trends
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Sam Baker
AI Apps
Portfolio
VergeSense: Computer Vision for the Post-COVID Office
Scale has led the $60M Series C round in VergeSense, the leading AI- and sensor-powered workplace analytics platform.
Article
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Rory O'Driscoll
Scale Studio
Trends
Scale Studio Flash Update: Enterprise Saas Growth Continues
And the bar gets even higher: Early Q3 data indicates that year-on-year ARR Growth in Q321 continues to accelerate. New data from Scale Studio.
Article
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Dale Chang
Go To Market
Scale Studio
Trends
From $0 to $1M: The New Gold Standard for Growth
Remember the Triple Triple Double Double Double? Better start thinking “quintuple”. New growth data on top $1M ARR startups.
Article
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Dale Chang
Scale Studio
Annual Planning for Early-Stage Startups (Tools and Templates)
Scale Studio has an Annual Planning Tool that generates a first draft annual plan for next year using just 4 data points and a lot of benchmarks. Click through for tools and templates.
Article
Scale Studio
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: Stepping on the (Scaling) Pedal Too Soon
When is the right time to go all-in on scaling your startup? Scale analyzed 2,000 quarters of SaaS startup data to answer that important question.
Article
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: The Magic of 0.7
The relationship between money spent on Sales and Marketing and revenue generated from it is captured by the Magic Number. Good/Better/Best data on Magic Number performance.
Article
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: The Magic Number
How much growth is generated by the dollars you’re investing in Sales and Marketing? Getting started tracking sales efficiency using the Magic Number.
Article
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: What’s the Difference Between Churn and Renewal?
Churn and Renewal are the yin and yang of customer retention metrics. Here's a quick look at how to use both metrics.
Article
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: A Common Mistake with Churn Metrics
Here's a look at one common mistake getting the Churn calculation to accurately reflect a company's business model.
Article
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Dale Chang
Go To Market
Scale Studio
From $0 to $1M: Tracking the Growth of Every $1 in Sales
How effective is your company at upsell and expansion? Annualized Net Retention is a key SaaS metric for tracking how every $1 in sales grows over time.
Article
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Dale Chang
Trends
Eric Anderson Promoted to Partner, Team Growth Continues
We’re pleased to announce that Eric Anderson has been promoted to Partner and Noah Gross promoted to Senior Associate. Over the summer Scale also welcomed three new investing team Associates and our first Portfolio Operations Associate, who we’ll introduce below.
Article
Trends
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Stacey Bishop
Go To Market
Trends
From Seed to Series A: Growing from 1 to 10 Engineers
Guest post from the CTO of CircleCI covering do's and don'ts of building a dev team.
Article
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Guest Author
Go To Market
Trends
From Seed to Series A: Growing from 11 to 20 Engineers
Guest post from the CTO of CircleCI covering do's and don'ts of building a dev team.
Article
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Guest Author
Scale Studio
Trends
Scale Studio Flash Update: Re-Acceleration Continues
Q2 marked another quarter of strong performance where the majority of our portfolio companies met or exceeded plans and continued to accelerate growth.
Article
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Dale Chang

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Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders.
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