Perspectives

Perspectives, not platitudes.

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders. What we've learned, what we're seeing, and what actually works.
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The Go-to-Market Resource Library

Tools, templates, and playbooks from operators who know what it takes to scale.
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Max Abram drops in on teams building the future of AI.
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The origin story behind the best open source projects and communities.
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Go To Market
Top Tips for Startup Recruiting
Guest Author, Leela Srinivasan, CMO at Lever, shares the inside scoop for recruiting on startup budget
Article
Go To Market
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Guest Author
AI Apps
Trends
Hey Alexa! and other ways voice is changing our lives
Key Trends Driving the Voice Revolution
Article
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Susan Liu
AI Apps
Trends
Virtual Reality: Ready for Prime Time? Or Gamers Only?
Will 2017 be the year VR adoption goes all the way?
Article
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Cack Wilhelm
Portfolio
Productivity
Scale invests in Namely’s $50m Series D
How Millennials are transforming the tech landscape
Article
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Susan Liu
Go To Market
SaaS Metrics: The Growth Rate Mirage
How a SaaS Business Can Be Simultaneously Growing at 150% and 400%
Article
Go To Market
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Jeremy Kaufmann
Trends
New Demands on the Software Delivery Pipeline
An inside look at what the experts think
Article
Trends
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Cack Wilhelm
Go To Market
Trends
Scale Launches “the Startup Tapes”
Tim Anglade, formerly of Realm, Apigee and Cloudant, joins as an Executive-in-Residence to drive video project
Article
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Tim Anglade
Portfolio
Verticals
The next frontier: Drones
Scale invests in DroneDeploy
Article
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Alex Niehenke
Go To Market
The Key to Startup Success
The article originally ran as part of the Fortune Insiders Series
Article
Go To Market
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Susan Liu
Trends
The Ultimate Race
Similarities Between Tech Startups and Running Marathons
Article
Trends
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Sam Baker
Trends
The Amazonification of Commerce
Six Areas Where Retail Is Being Disrupted
Article
Trends
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Alex Niehenke
Trends
Tech Valuations In 2016: The End Of The Line For Sloppy Growth
Sloppy growth will be out. Sustainable, smart growth is back.
Article
Trends
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Rory O'Driscoll
Go To Market
Think larger customers are your only path to success? Think again
The role of ASP in building a lasting company
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Portfolio
Productivity
An Improved Software Supply Chain
Our Investment in CircleCI
Article
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Cack Wilhelm
AI Apps
Portfolio
Using Machine Learning and Human Expertise to Combat Commerce Fraud
Our Investment in Forter
Article
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Alex Niehenke

News from the Scale portfolio and firm

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders.
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