Perspectives

Perspectives, not platitudes.

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders. What we've learned, what we're seeing, and what actually works.

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Tools, templates, and playbooks from operators who know what it takes to scale.
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Go To Market
Trends
Verticals
Insurtech GTM Scorecard: Selling to Brokers
Article
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Alex Niehenke
Go To Market
Selling through stories
Article
Go To Market
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Robert Koehler
Fintech
Go To Market
Four critical mistakes fintech startups make, and how to avoid them
Article
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Sanjeev Kriplani
Go To Market
How we scaled this: Aligning your GTM plan
Article
Go To Market
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Sydney Sloan
AI Apps
Portfolio
Announcing our investment in Tavus
Article
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Max Abram
Rory O'Driscoll
Go To Market
How we scaled this: Prospecting to generate pipeline
Article
Go To Market
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Ralph Barsi
Go To Market
Trends
Where is the growth coming from? A data-driven look into 2024
Article
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Dale Chang
Chris Young
Edi Danalache
Security
The shifting landscape of application security
Article
Security
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Shayan Shafii
Ariel Tseitlin
Infrastructure
Postgres: One database to rule them all?
Article
Infrastructure
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Javier Redondo
Fintech
Out of the hype cycle: Fintech's reversion to the mean
Article
Fintech
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Alex Niehenke
Infrastructure
Portfolio
Announcing our investment in Permit.io
Article
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Eric Anderson
Trends
The end of the tech recession?: 2023 ends with first quarter of accelerating growth in two years
Article
Trends
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Chris Young
Dale Chang
Infrastructure
Trends
Beyond autocomplete: AI-enabled tools are changing what it means to be a developer
Article
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Go To Market
Humility and Optimism: Reflections From Slush 2023
Article
Go To Market
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Sam Baker
Infrastructure
The most important announcement from re:Invent: S3 Express
Article
Infrastructure
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Eric Anderson

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Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders.
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