Perspectives

Perspectives, not platitudes.

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders. What we've learned, what we're seeing, and what actually works.

The Go-to-Market Resource Library

Tools, templates, and playbooks from operators who know what it takes to scale.
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Go To Market
Sales compensation for early stage startups
Article
Go To Market
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Alex Niehenke
Go To Market
Compensation matters
A guide to help venture-backed startups discuss the key elements of compensation
Article
Go To Market
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Rory O'Driscoll
AI Apps
Portfolio
Announcing our investment in Unwrap
Article
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Rory O'Driscoll
Javier Redondo
Edi Danalache
AI Apps
Verticals
The next decade of software is verticals and AI
Article
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Alex Niehenke
Scale Studio
Splitting spend: How to allocate your 2025 budget across OpEx categories
Article
Scale Studio
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Edi Danalache
Go To Market
Trends
2025 Whisper numbers: The era of efficiency is here
Article
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Dale Chang
Go To Market
Creating the GTM Machine: How Scale Venture Partners is redefining startup advisory
Article
Go To Market
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Craig Rosenberg
Go To Market
The Scale Marketing Framework
Article
Go To Market
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Craig Rosenberg
Maria Pergolino
AI Apps
Trends
Verticals
Building the next generation of hardware
Why AI-powered engineering tools matter
Article
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Omar Fidawi
Juliette Chevallier
Go To Market
How we scaled this: Growing revenue by aligning sales & marketing
Article
Go To Market
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Tricia Gellman
Scale Studio
Trends
Q324 Flash update: Growth reacceleration holds steady
Article
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Chris Young
Dale Chang
Go To Market
Trends
AI GTM flash survey: How GTM teams are actually using AI
Article
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Craig Rosenberg
Mark Gustaferro
Infrastructure
Portfolio
Announcing our investment in Fixify
Article
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Ariel Tseitlin
Javier Redondo
Infrastructure
Portfolio
Announcing our investment in Galileo
Article
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Maggie Basta
Andy Vitus
Go To Market
How we scaled this: Selecting, prioritizing, and engaging target accounts
Article
Go To Market
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Sydney Sloan

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Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders.
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