Perspectives

Perspectives, not platitudes.

Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders. What we've learned, what we're seeing, and what actually works.

The Go-to-Market Resource Library

Tools, templates, and playbooks from operators who know what it takes to scale.
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Portfolio
Productivity
Doubling Down on Digital Marketing: Our Investment in Demandbase
Real-Time Targeting and Personalization Platform for B2B
Article
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Stacey Bishop
Trends
Succeeding Outside of the Valley
Reflections on SXSW2013 and an Increasingly Diverse Geographic Make-up of Entrepreneurs
Article
Trends
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Alex Niehenke
Go To Market
The Power of a Fluid Market: Employee Mobility Makes Silicon Valley Flow
The role of a non-compete in building a business
Article
Go To Market
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Sharon Wienbar
Go To Market
The Advantage of LinkedIn
The Accelerators
Article
Go To Market
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Kate Mitchell
Portfolio
Capturing a Growing Market: Our Investment in PeopleMatter
HR Platform Leverages the Cloud for Hourly Workers
Article
Portfolio
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Guest Author
Trends
Why Users Will Pay to Play
The Accelerators
Article
Trends
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Kate Mitchell
Go To Market
A Valuation Framework for SaaS Companies
For any SaaS company to be more than 10x larger five years from now, it must be growing revenue at a CAGR higher than 80%.
Article
Go To Market
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Andy Vitus
Trends
Let Them Build Our Future
The Accelerators
Article
Trends
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Kate Mitchell
Trends
Venture Capital Spotlight
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Article
Trends
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Kate Mitchell
Go To Market
Portfolio
Scaling Q&A Series: Justin Moore of Axcient
Entrepreneur insights on successful growth strategies from leading CEO's
Article
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Rory O'Driscoll
Go To Market
Dividing Loyalties is Hard to Do
The Accelerators
Article
Go To Market
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Kate Mitchell
Go To Market
Freemium: Top Tips for Enterprise Selling
How top software companies are reconciling freemium and sales.
Article
Go To Market
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Stacey Bishop
Go To Market
Predictable Growth Decay in SaaS Companies
In recurring-revenue companies, next year's growth rate is likely to be 85% of this year's growth rate.
Article
Go To Market
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Andy Vitus
Productivity
Trends
Infographic: The Best of Business Apps
A look at what type of apps were most popular and why? How is the iPad influencing app adoption?
Article
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Stacey Bishop
Trends
Time for Hadoop to Grow Up
It's time for Hadoop to grow up, put on a suit, and enter the workforce.
Article
Trends
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Andy Vitus

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Investment perspectives, market analysis, and growth playbooks from 30 years of backing Founders.
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